UK Weekend Box Office (Dec 25th – Dec 27th)
With the Friday landing on Christmas day, it was actually a two-day box-office weekend. Nevertheless, ‘Star Wars: The Force Awakens‘ continues to make massive bank while new entries have mixed results. All this and more happened at the U.K. box-office last weekend.
As Christmas Day fell on a Friday, it meant that movie theatres were closed resulting in a slightly lower box-office then could be expected. But the fact that the total box-office weekend totalled at £17.79M which is on-par with the three-day weekend last year just shows that ‘Star Wars: The Force Awakens‘ is going to continue to do good business as opposed to it being front-loaded. With it earning £10.16M in its second weekend, it is the fourth movie in U.K. history to earn £10M+ in its second weekend (the first movie being ‘Skyfall‘ in 2012, the second being ‘Jurassic World‘ earlier this year and the most recent being ‘Spectre‘ of course) and that’s even more impressive since it did that in only two days as opposed to three (essentially earning £5.5M a day).
With three weekends worth of previews, amounting to a six-day “weekend” we have ‘Snoopy & Charlie Brown: The Peanuts Movie‘ opening with £3.63M which is probably as good an opening as is to be expected. Charles Schultz’s “Peanuts” doesn’t have nearly the name-value in the U.K. as it does in the U.S. but with no direct competition other than ‘The Good Dinosaur‘ in its 5th week, it was going to do moderately well regardless. But its staggered release makes direct comparisons to previous films by Blue Sky Studios unfair and inaccurate.
In fact, previous box-office comparisons skew the figures for all of the new entrants. It’s hard to compare ‘Daddy’s Home‘s opening to other Will Ferrell and Mark Wahlberg comedies (such as ‘The Other Guys‘ which opened in 2010 with £1.98M). But, it does make ‘Daddy’s Home‘ look good in comparison with £1.62M in two days, especially in what has been a pretty weak year for comedies at the U.K. box-office. Ron Howard’s ‘In the Heart of the Sea‘ performed poorly in its opening with only £570K for what should have been a potential high-concept award’s contender (akin to ‘Gravity‘ or ‘Life of Pi‘). Ron Howard’s previous collaboration with Chris Hemsworth netted strong U.K. results with ‘Rush‘ in 2013 earning £2.09M in its opening weekend and having long-legs over the coming weeks. It’s unlikely that ‘In the Heart of the Sea‘ will have as much staying power.
Honestly, there’s not much more to report in the U.K. box-office during the Boxing Day weekend other than noting that ‘Sisters‘ dropped 88% which is pretty bad for a movie that needed audience retention after opening opposite ‘Star Wars: The Force Awakens‘. Understandably with a two-day weekend and the opening of ‘Star Wars: The Force Awakens‘ last week, box-office takings are down 54% from last weekend. But, despite losing a day, takings are only down 4% from the same weekend last year where ‘The Hobbit: The Battle of the Five Armies‘ and ‘Paddington‘ were doing great long-term business and ‘Exodus: Gods and Kings‘, ‘Annie‘ and ‘Unbroken‘ opened modestly.
Next weekend should determine how well ‘Star Wars: The Force Awakens‘ will do long-term as well as see the opening of ‘Joy‘ and ‘The Danish Girl‘. While reviews haven’t been as strong for ‘The Danish Girl‘, it could do comparable business to ‘The Theory of Everything‘ which also starred Eddie Redmayne and opened the 2015 on a strong note in the same weekend.
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Posted In: 2015 UK Box-Office
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Posted: 7th Jan 16