UK Weekend Box-Office (Nov 25th – Nov 27th)
It was a hugely lop-sided weekend with ‘Fantastic Beasts and Where To Find Them‘ continuing to crush whilst ‘Allied‘, ‘Bad Santa 2‘ and ‘A United Kingdom‘ still managed to open well. All this and more happened last weekend at the U.K. Box-Office.
After 10 days ‘Fantastic Beasts and Where To Find Them‘ has already earned over £30M, making it the 10th movie of 2016 to do so along with ‘Bridget Jones’s Baby‘, ‘The Jungle Book‘, ‘Finding Dory‘, ‘Deadpool‘, ‘Captain America: Civil War‘, ‘Batman v Superman: Dawn of Justice‘, ‘The Secret Life of Pets‘, ‘Suicide Squad‘ and ‘The BFG‘. Thanks to positive reviews and an in-built, passionate fanbase the film only dropped 41% from last weekend which is great when compared to ‘Captain America: Civil War‘ which dropped 67% in its second weekend as well as ‘Batman v Superman: Dawn of Justice‘ which fell 68%. ‘Fantastic Beasts and Where To Find Them‘s drop is more in line with ‘Deadpool‘ which fell 43%.
After 10 days ‘Harry Potter and the Deathly Hallows – Part 1‘ and ‘Harry Potter and the Deathly Hallows – Part 2‘ had earned £33.25M and £44.27M respectively. But considering that ‘Fantastic Beasts and Where To Find Them‘ is a spin-off story without the Harry Potter branding, it’s still an incredibly impressive 10-day haul and the movie will surely have a great run over the next few weeks.
Earning only 15% of what ‘Fantastic Beasts and Where To Find Them‘ we find the spy-thriller ‘Allied‘ in second place with £1.32M (the only other movie to earn more than £1M this weekend). This is Brad Pitt’s 3rd World War 2 movie with this being the lowest opening behind ‘Inglourious Bastards‘ (£1.90M excluding previews of £1.69M) and ‘Fury‘ (£1.98M). However, ‘Allied‘ earned more than director Robert Zemeckis’ last movie ‘The Walk‘ (£795K) but less than his film before that; ‘Flight‘ (£1.40M). This is also Marion Cotillard’s film but she doesn’t really have any comparable films in recent years. Her last movie was 2015’s ‘Macbeth‘ which opened with £746K, but the two really aren’t fair to compare.
In third place we find ‘Trolls‘ only dropping 31% (the film has never had a drop exceeding 40% in five weekends, showing it to have great legs) and below it we find ‘Bad Santa 2‘ with £824K. The first ‘Bad Santa‘ opened in November 2004 to £474K and wound up grossing £2.19M overall due to it suffering minimal drops week-on-week. However, with a start like this and very weak reviews when compared to the first, it’s likely that ‘Bad Santa 2‘ will not match its predecessor despite the benefit of a brand and ticket inflation. Last year ‘Krampus‘ opened to £412K and ‘The Night Before‘ with £272K so while ‘Bad Santa 2‘ has bested those two adult Christmas movies, this sub-genre is proving to be not particularly lucrative. in the U.K.
Further down we find another new release with ‘A United Kingdom‘. The strong U.K. marketing push allowed the film to earn the biggest opening of director Amma Asante’s career with £606K. Her last movie was ‘Belle‘ in June 2014 which opened with £407K and went on to earn £1.95M in total. It’s likely that ‘A United Kingdom‘ will surpass that, but with the amount of releases coming out over the next few weeks it might not have strong legs beyond that. And finally, we have two limited release movies in the small Bollywood film ‘Dear Zindagi‘ with £171K (a far cry from the last Bollywood film ‘Ae Dil Hai Mushkil”s opening of £646K) and ‘Paterson‘ starring Adam Driver which opened with £169K.
Takings are down 32% from last weekend and down just 1% from the same weekend last year when we had lots of high profile new releases; ‘The Good Dinosaur‘, ‘Black Mass‘, ‘Bridge of Spies‘ and ‘Carol‘. Next weekend will see the high profile releases of Disney’s latest animated feature ‘Moana‘, Tom Hanks awards-hopeful ‘Sully: Miracle on the Hudson‘ and the limited releases of ‘The Edge of Seventeen‘ and ‘Bleed For This‘. Depending on how strongly ‘Fantastic Beasts and Where To Find Them‘ holds, ‘Moana‘ could take the top spot.
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Posted In: 2016 UK Box-Office
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Posted: 7th Feb 17